Selling Paddy or Rice: A Logistic Regression Analysis of Farmers’ Decision in East Kolaka

Abstract

Rice is the most important food crop in Indonesia and plays a crucial role in maintaining national food security. This study aimed to explore the factors influencing farmers' decisions on selling their rice harvest as either paddy or milled rice in Lere Jaya Village, East Kolaka, Southeast Sulawesi. The population comprised 174 farmers selling paddy and 56 selling milled rice. From these, 53 paddy sellers and 17 milled rice sellers were selected as respondents. Logistic regression analysis was employed to understand the decision-making factors. The study found age, education level, and production significantly influenced these decisions, while farming experience and family size did not. Recommendations include targeted educational programs and strategies to enhance production efficiency, potentially guiding farmers towards more profitable selling practices.