Influence of Television Sexual Content Consumption on Teenage Pregnancy Among High School Students in Embakasi Sub-County

Authors

  • Cherono Winnie Koros Postgraduate Student, Faculty of Media and Communication, Multimedia University of Kenya, Nairobi, Kenya
  • Collins Wagumba Head of Department, Faculty of Media and Communication, Multimedia University of Kenya, Nairobi, Kenya
  • Sammy Baya Lecturer, Faculty of Media and Communication, Multimedia University of Kenya, Nairobi, Kenya

Keywords:

sexual content consumption, teenage pregnancy, cultivation theory, social learning theory

Abstract

The objective of the study was to establish the influence of television sexual content consumption on teenage pregnancy among high school students in Embakasi Sub-County and the corresponding research question was formulated. The study targeted 198 respondents but only 129 of them participated translating to a response rate of 65.2% which is satisfactory for statistical analysis for generalization of findings. The study adopted mixed research method and purposive sampling. SPSS Version 23 was used to analyze data using descriptive statistics. Research findings revealed that television sexual content consumption influenced teenage pregnancy among high school students in Embakasi Sub-County. The study confirms Cultivation Theory and Social Learning Theory which shows close link between the variables.

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Published

06-10-2023

Issue

Section

Articles

How to Cite

[1]
C. W. Koros, C. Wagumba, and S. Baya, “Influence of Television Sexual Content Consumption on Teenage Pregnancy Among High School Students in Embakasi Sub-County”, IJRESM, vol. 6, no. 10, pp. 1–3, Oct. 2023, Accessed: May 08, 2024. [Online]. Available: https://journal.ijresm.com/index.php/ijresm/article/view/2825